Tagus beer, a challenger in its category, had a corner at the FHM magazine Annual Party in Lisbon. They asked us to develop an activation that would help them build an email database for their upcoming promotions and events. 
Our idea helped the brand reach the marketing goals (1000 new e-mail adresses) and still managed to become the main attraction in a party full of brands and, of course, beautiful women.

My Role Creative, Art Director
Agency Lowe Lisboa
Client Tagus

The team
CD: Susana Albuquerque
CD: João Coutinho
Copywriter: César Silva
Account Managers: João Rodrigues
Producer: Ana Rondão
Production Company: Desafio Global